International Superpromoter Academy November 2013

We are very excited to inform that there will be a new 2-day International Superpromoter Academy course after earlier successful Superpromoter Academies with professionals of Philips, Microsoft, Dorel, Aegon, ING, Rabobank, Sanoma, Bol.com, HP & Ahold amongst them!

Read more about the Superpromoter Academy by clicking on the "read more" button.

Rijn Vogelaar Steps down as CEO of Blauw Research

Rotterdam, May 16, 2013: Blauw Research announces that Rijn Vogelaar has stepped down from his position as CEO (Chief Enthusiasm Officer). Since the beginning of 2012 Rijn has focused on the development of The Superpromoter theory and, from this time, delegated the general management of Blauw Research in The Netherlands to the current General Manager, Els Molenaar, whilst remaining responsible for the international strategy of the Blauw Group (Blauw also has offices in the UK and Germany). Rijn will now focus on setting up a network of companies and professionals who will implement the theory of the Superpromoter to organizations. Due to international success of his book “The Superpromoter”, Vogelaar has decided to fully concentrate his energy on spreading and implementing the intellectual techniques and processes of the Superpromoter, its Academy and the authorship of a new book.

The new network will be announced in conjunction with the publication of his new book (expected in September 2013). Blauw Research will be strategically aligned with this new network of companies and professionals, and will be the key international partner for conducting Superpromoter research and the Flow of Enthusiasm’. Blauw Research uses social media analysis, communities (MROC’s) as well as other existing and new research tools & will continue to focus on innovative research tools that connect consumers, clients and stakeholders. Vogelaar will stay closely involved with Blauw in the development of Superpromoter research methodologies focusing on the ‘Flow of enthusiasm’.

Blauw is determined to implement their mission of “Creating Positive Change” by providing relevant insights and helping organizations with the continuous challenge to make the best decisions and to contribute to the success of their clients.