Superpromoter
The infectious enthusiasm of the super promoter is vital to companies as it creates growth in customer numbers and sales. Moreover, super promoters are the ideal co-creators and motivate personnel. Ultimately struggling with his alter ego, the anti promoter, he determines the reputations of companies.
The super promoter can be a customer as well as an involved employee. Or a citizen defending a specific governmental policy. It are the invisible supporters of companies and governmental bodies behind the screens who create success.
In 'The Super Promoter’ Rijn Vogelaar explains how you can deploy super promoters to make an organisation more successful. He describes a new vision on marketing, product development and management in general. Now is the time for companies to stop focusing only on complaining customers and dissatisfied employees and to start concentrating on their enthusiastic friends, the super promoters. Organisations experiencing this evolution will, at a lower cost and with much more positive energy, leave their competitors behind or even render them irrelevant.
Contact
Rijn Vogelaar
telephone: 010-4000900
e-mail: rijn [at] blauw.com
twitter: rijn