Are you the sharp thinker who helps brands grow with insights that influence behaviour, both consciously and unconsciously? Do terms like Mental Availability, ROAS, and Brand Lift get your heart racing? And do you see how AI is fundamentally changing the world of brand and campaign optimisation? Then we are looking for you!
Unlock brand growth with insights, AI, and strategic advice
At Blauw Brand & Campaign, you will help leading brands progress with impactful insights, smart dashboards, and strategic advice. You will work at the intersection of branding, analytics, research, media, and AI, and know how to translate data into concrete next steps for marketing teams. Whether it’s optimising a cross-media campaign or building long-term brand strength, you will be their trusted advisor.
What will you do?
- You will lead strategic (research) projects from start to finish, with a strong focus on brand effectiveness & campaign impact.
- You will connect brands with truly relevant insights and help them grow through better decisions.
- You will deploy innovative methods and AI applications to answer client questions more smartly and quickly.
- You will make complex data understandable, with strong visualisations, compelling stories, and inspiring presentations.
- You will build lasting relationships with clients and be an energetic sparring partner at CMO level.
You have:
- 3 to 5 years of experience with brand research or analytics, brand tracking, or campaign effectiveness measurement.
- Experience applying insights in a commercial or strategic context.
- An affinity for AI, innovation, and smart tooling such as Brand KPI dashboards or MMMs.
- A talent for translating data into strategic advice and concrete next steps.
- Strong skills in project management and client relationships.
- Excellent command of Dutch and good English language proficiency.
What we offer:
- A salary between €3,750 – €5,500, depending on experience.
- A performance bonus if you achieve your goals.
- Plenty of scope for initiative, creativity, and your own ideas.
- A progressive environment where innovation and AI are not buzzwords, but daily practice.
- A vibrant team, a rooftop terrace in the heart of Rotterdam, a fresh lunch, and ample opportunity for hybrid working.
- Inspiring clients and projects that challenge you every day.
We prefer to get in touch with our new colleague directly; therefore, unsolicited acquisition in response to this vacancy is not appreciated.
Will you join us?
what we
offer you.
Develop yourself.
We believe it’s important for you to keep developing. Employees are given the space to deepen their knowledge and the freedom to choose their own path to success.
Great group of people.
You will work with colleagues who are forward-thinking and encourage each other to continuously make things a little better, smarter, or easier for our clients and ourselves.
Best workplace in Rotterdam.
Our huge terrace above Stadhuisplein can be used for working, lunching, having coffee, meetings, or exercising with colleagues.
