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Blauw wins ESOMAR Research Impact Award.

At the ESOMAR Congress in Valencia, Blauw won the ESOMAR Research Impact Award. The international award was presented for the AI-powered Retail Media Impact Advisor, which Blauw developed together with AH Retail Media Services.

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Blauw wins ESOMAR Research Impact Award.

At the ESOMAR Congress in Valencia, Blauw won the ESOMAR Research Impact Award. The international award was presented for the AI-powered Retail Media Impact Advisor, which Blauw developed together with AH Retail Media Services.

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Welcome to Blauw, Patricia Hoetelmans.

Since April 2025, Patricia Hoetelmans has been our Business Lead Customer Experience (CX).

From 6 to 100 personas: the (im)possibilities of a synthetic panel.

A hundred AI agents, each representing 1% of the Netherlands. Discover how a synthetic panel complements your research and where to be careful with conclusions.

Tim Koekkoek joins as Managing Partner, Blauw Brand & Campaign.

Blauw is taking a big step into the future of brand and campaign research by setting up a new practice, fully focused on AI, analytics and innovative technology for branding and marketing ROI.

Blauw Research for Growth Event 2024.

We’d love to welcome you to our exclusive Blauw Research for Growth Event on the afternoon of Thursday 28 November 2024.

ING wins the 2024 Gouden Spreekbuis for mortgage lenders.

ING wins 2024 Gouden Spreekbuis for mortgage lenders

Explosive growth thanks to Gen Z.

Over the past year, we have conducted intensive research into the Gen Z target group. Our conclusion? Gen Z offers brands a unique opportunity to grow.