Creating Positive Change

We enable clients to uncover opportunities and successfully bring about change in their organisations, based on new insights.

Selected projects:

Spa: building on your brand as market leader

Building on your brand as market leader

Reinforce and expand your position through focused attention on your brand.


How brands (like Optimel) grow

How brands (like Optimel) grow

This new way of brand research is a revolutionary way of looking at your brand.


How to link the product to the wishes of the customer

Research during product development

How to link your product to the wishes of the customer


Blauw Research market research is a vital link in the creation process.”
Pieter-Frank van der Ros Sr. Customer Journey Export at ING