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Obvion wins Golden Talking Tube Mortgage Lenders 2025

Obvion is winner of the Golden Speakers Mortgage Lenders 2025. The mortgage lender distinguished itself this year with strong growth, focus on quality and cooperation with advisors. ING and Rabo Intermediair were also nominated.

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Millennials or Generation Y, how can you reach them?

Millennials... everyone is talking about them! Of course, the term is not new, but it really seems to be a hot topic now. It is a target group that we at Blauw regularly research and that continues to fascinate me.

Looking for the sincere person? Community research is the solution

One of my secret pleasures is reading responses to posts on social media. This is probably why community research appeals to me so much. We feel free online to express our unvarnished opinions.

Is your product millennial proof?

Observing, people-watching, who doesn't love it? To make a visit to the supermarket a pleasure rather than a necessity, I enjoy studying my fellow shoppers.

What trends and signals are relevant to my product?

Every company has a vision for the future. Where do you want to be next year? What do you want to have accomplished in five years? What are your dreams for the future?

Innovate: what choices do you have as a company?

To innovate or not to innovate is not a choice; organizations that do not innovate have no right to exist in the long run. How and when you innovate with your company, however, is a choice.

What about image?

The image that consumers have of your product, service or organization is the image of your brand. Your target audience can be distinguished into existing relationships and potential relationships.

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Wondering if we can do something for you?

Jos Vink
CEO

+31 6 2461 2921

Jos.Vink@blauw.com

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